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Katja Thies

Partner

Sydney

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Marketing Director with over 18 years of experience across FMCG – food, vitamins & dietary supplements, natural healthcare, sports nutrition, homecare and petcare – Katja specialises in Brand Growth Strategies, developing brand positioning, product portfolio strategy and communication strategies that make brands grow.

Katja has worked across big global blue chip FMCG companies like Unilever, Mars, Reckitt Benckiser, Kellogg’s as well as local No. 1 Vitamin Brand Blackmores across big global and local brands such as Special K, Continental/Knorr, Flora, Hellmann’s, Mortein, Aeroguard, Finish, Vanish/Preen/NapiSan, Pedigree, Whiskas and Kitekat. The Blackmores “Be a WellBeing” Campaign and the Mortein “Kill or Save Louie the Fly” only a couple of her success stories on how to successfully grow a brand.