Maeve has over 20 years experience in brand, marketing and commercial planning in the sports industry. She has worked extensively in many international markets including Australia, New Zealand, Asia and the UK and Ireland.
Her work has seen her apply her skills in and with organisations such as RaboDirect, PRO14 Rugby, the Wallabies (Australian Rugby Union), Football Federation Australia (Socceroos and A League), the Asian Football Confederation and a number of tech / e learning sports related businesses.
She has worked on all “sides of the fence” and as a result had 360 degree perspective on projects to achieve best outcomes. She has worked extensively with rights holders, brands, consulting agencies and run her own business internationally.
She is very experienced in green field projects with business expansion plans both locally and internationally.
Maeve worked in Australia for many years and is now based in Europe, in Ireland.